an enjoyable, interesting overview of an important part of American culture.highly recomended.
Rob Hardy, The Columbus Dispatch Creamy and Crunchy is the definitive history of this scrumptious staple, an entertaining and informative read. Bee Wilson, Times Literary SupplementĪ lively and entertaining book. Jon Krampner is a wonderful guide to the many paradoxes of this all-American food. This informal, folksy discussion will likely appeal to curious consumers and those interested in the history of food. Justin Peters, Washington MonthlyĪ comprehensive and entertaining account of peanut butter and how this popular food assumed its place in American food culture.
Aaron Bobrow-Strain, author of White Bread: A Social History of the Store-Bought LoafĮnjoyable and informative. It is chock-full of fun facts and surprising insights into the way we eat today. Noël Riley Fitch, author of Appetite for Life: The Biography of Julia Child Creamy and Crunchy is a witty, encyclopedic history of one of America's most iconic processed foods. Smith, editor in chief, The Oxford Encyclopedia of Food and Drink in AmericaĪs a peanut-butter aficionado, I found this an excellent, convincing book written in a casual, journalistic, almost folksy style that cleverly disguises the real research done for it. One nibble, and you can't stop reading! Andrew F. It is a well-written, fast-paced, surprising tale about the delicious food we thought we knew. It is action-packed, peopled with medical professionals and corporate giants, captains of industry and hard-hitting advertisers, vegetarians and health-food advocates, and farmers and peanut-butter lovers. Jon Krampner's Creamy and Crunchy is a delightful book about America's most popular nut butter and sandwich spread. To a surprising extent, the story of peanut butter is the story of twentieth-century America, and Jon Krampner writes its first popular history, rich with anecdotes and facts culled from interviews, research, travels in the peanut-growing regions of the South, personal stories, and recipes. In Creamy and Crunchy are the stories of Jif, Skippy, Peter Pan the plight of black peanut farmers the resurgence of natural or old-fashioned peanut butter the reasons why Americans like peanut butter better than (almost) anyone else the five ways that today's product is different from the original the role of peanut butter in fighting Third World hunger and the Salmonella outbreaks of 20, which threatened peanut butter's sacred place in the American cupboard. Along with cheeseburgers, fried chicken, chocolate chip cookies (and apple pie), peanut butter is a consummate comfort food. It is a deeply ingrained staple of American childhood. Peanut butter is used to flavor candy, ice cream, cookies, cereal, and other foods. Americans spoon it out of the jar, eat it in sandwiches by itself or with its bread-fellow jelly, and devour it with foods ranging from celery and raisins ("ants on a log") to a grilled sandwich with bacon and bananas (the classic "Elvis").
According to the Southern Peanut Growers, a trade group, that's enough to coat the floor of the Grand Canyon (although the association doesn't say to what height). Americans eat more than a billion pounds a year.
With its rich, roasted-peanut aroma and flavor caramel hue and gooey, consoling texture, peanut butter is an enduring favorite, found in the pantries of at least 75 percent of American kitchens. More than Mom's apple pie, peanut butter is the all-American food.
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